Author Archive: stlouisvideocrew
Planning Saves Money on Testimonial Videos — Here’s How to Maximize ROI with Smart Pre-Production
Testimonial videos are among the most powerful marketing tools a business can produce. They build trust, showcase real-world results, and help prospects visualize their own success through your services. But without a solid plan, even the most sincere client testimonial can become a costly and chaotic endeavor. At St Louis Video Crew, we know that …
Video Crew vs. Freelancers: Which One Do You Need?
In the fast-paced world of business and marketing, high-quality video content is essential for branding, engagement, and conversion. Whether you’re producing a commercial, a corporate interview, or social media content, choosing the right team to execute your vision is crucial. The decision often boils down to hiring a professional video crew or working with a …
Studio or Location Video Production: Tips to Make the Right Choice
When it comes to video production, businesses and organizations face an important decision: should they opt for a studio setting or shoot on location? Both studio and location shoots have their distinct advantages and challenges, making it essential to carefully evaluate your project’s needs before making a decision. In this blog, we will explore the …
How to Keep Your Audience Engaged in Training Videos
Training videos are an essential tool for educating employees, customers, and stakeholders in a way that is both efficient and scalable. However, keeping your audience engaged during these videos can be challenging. Without the right strategies, even the most well-produced videos can lose their effectiveness if the viewer’s attention starts to drift. In this post, …
What to Include in B-Roll for Better Video Interviews: A Guide for Business and Organization Leaders
When planning a video interview, the footage of your interviewee is only part of the story. To create a more compelling and visually engaging video, including B-roll is essential. B-roll is supplementary footage that enhances your main narrative, providing context and depth to your interview while maintaining viewer interest. As a business or organization decision-maker, …
Location Scouting: A Step-by-Step Guide
In the world of video production, location scouting is a pivotal step that can significantly influence the success of a project. The right location sets the tone, enhances the narrative, and elevates the overall production quality. For decision-makers in photography and video production services, understanding the location scouting process is crucial for achieving captivating visual …
How to Use Customer Stories in Your Videos
In today’s competitive business environment, customer stories, also known as testimonials or case studies, are powerful tools that can elevate your brand’s credibility and influence. When presented effectively in video format, these stories become highly persuasive, building trust with prospective clients and offering real-world evidence of how your products or services deliver results. Let’s explore …
Economical Tips for Working with a Video Crew
In today’s competitive business environment, high-quality video content is no longer just an option—it’s a necessity. Whether you’re looking to create a corporate training video, promotional content, or a brand documentary, the process involves significant investment. However, working with a professional video crew doesn’t have to break the bank. By following some economical tips and …
St Louis Video Crew 